What if you could take your Chandler home from “thinking about selling” to “market ready” in just two weeks? You want a plan that respects your time, protects your equity, and puts your best foot forward. In this guide, you’ll get a clear, step-by-step launch plan tailored to Chandler, plus local tips on pricing, marketing, and negotiations. Let’s dive in.
Why a 14-day plan works in Chandler
A fast, focused timeline keeps you organized, reduces stress, and helps you catch the strongest early interest. Chandler is part of the Phoenix-metro market, where seasonality and buyer demand shift through the year. Spring is often busiest, summer brings heat and motivated buyers, and fall or winter can reward well-presented homes with the right pricing.
You’ll align your prep with local norms for Arizona transactions, HOA requirements, and the way buyers actually shop here. The result is a clean, confident launch that maximizes exposure and sets you up to negotiate strong terms.
Your 14-day Chandler launch plan
Day 1: Kickoff and pricing
- Meet with your listing agent to set goals and sign the listing agreement.
- Receive a Comparative Market Analysis and agree on a pricing strategy.
- Start disclosures and gather key documents: deed, mortgage payoff, tax records, warranties, and permits.
- Schedule vendors: stager, photographer, HVAC, pool service, handyman, and any inspector you choose.
Day 2: Docs and immediate orders
- Complete the Seller’s Property Disclosure Statement or equivalent form.
- If your home is in an HOA, order the resale package now. Fees and turnaround vary by association.
- If you opt for a pre-listing inspection, get it scheduled or completed.
Days 3–5: Repairs and deep clean
- Tackle safety and system priorities first: HVAC service, roof leaks, electrical hazards, and plumbing fixes.
- Complete minor repairs: paint touch-ups, sticky doors, leaky faucets, and broken tiles.
- Deep clean inside and out. Refresh landscaping, clear walkways, and tidy irrigation.
- Declutter and depersonalize to create space and light.
Day 6: Staging and walkthrough
- Finalize staging. For vacant homes, consider staging key rooms. For occupied homes, focus on furniture placement and decor edits.
- Walk the home with your agent. Create a quick “show-ready” routine for lights, blinds, thermostats, and access.
Day 7: Pro visuals day
- Complete professional photography for interiors and exteriors. Add twilight shots if appropriate.
- Capture a 3D tour or Matterport and a floor plan for buyers who shop online.
- If using drone visuals, hire a licensed operator who follows FAA rules and checks airspace near Phoenix-Mesa Gateway Airport.
Day 8: MLS prep and marketing
- Your agent inputs the listing into ARMLS with full remarks, photos, and virtual tour per local rules.
- Finalize the feature sheet, upgrade list, and neighborhood highlights.
- Confirm pricing and the first-week marketing plan.
Day 9: Agent preview
- Host a broker or agent-only preview to generate early feedback and interest.
- Launch any targeted pre-market digital ads if part of your strategy.
Day 10: Public launch
- Go live on MLS and syndication channels per your agent’s feed.
- Place yard signage and confirm any city or HOA rules for signs and open houses.
- Send email announcements to the agent’s database and local farm.
Days 11–13: Showings and open house
- Host showings and at least one weekend open house if advised.
- Track feedback and watch showings-to-offer activity.
- Keep the home show-ready: cool, bright, and tidy.
Day 14: Offers and escrow
- Review offers with your agent and compare price, contingencies, timing, and net proceeds.
- Negotiate terms. Consider appraisal, inspection, and financing contingencies.
- Accept the best fit and open escrow. Typical Arizona contract-to-close is about 30 to 45 days.
Chandler prep priorities that pay off
AC and energy readiness
- Service the HVAC and change filters. Cooling performance is a top concern for Phoenix-area buyers.
- Note the age of the system and any energy-efficient features like UV-coated windows.
Pools and outdoor living
- Clean the pool and verify equipment works properly. Show off patios, shade structures, and evening lighting.
- Highlight low-maintenance desert landscaping and working irrigation.
HOA and signage details
- Order the HOA resale package early. It includes governing documents, fees, and financial information.
- Confirm HOA and city rules for yard signs, open houses, and temporary signage.
Drone and 3D visuals
- Use a licensed drone operator who complies with FAA Part 107.
- A 3D tour helps out-of-state buyers and busy locals explore your home remotely.
Safety during showings
- Remove valuables and secure medications.
- Provide clear access instructions and pet plans.
- Consider virtual tours for initial screening if you want fewer in-person visits.
Pricing strategy for Chandler
- Start with true comparable sales and active listings in your subdivision or zip code. Weigh buyer demand at your price tier.
- Market-value pricing usually supports a smoother appraisal and broader appeal.
- A slight underprice can draw multiple offers when inventory is tight, though it is not a guarantee.
- Premium pricing may be justified for unique features when marketing supports it.
Marketing that reaches real buyers
- ARMLS is the primary exposure channel for agents and active buyers.
- Leverage compelling visuals, rich listing remarks, floor plans, and 3D tours.
- Use targeted social media, email campaigns, and agent previews to boost first-week traffic.
- Twilight photos and outdoor highlights can make Chandler-specific features shine.
Estimated seller costs and investments
- Agent commission: typically 5 to 6 percent of sale price, negotiated in your listing agreement.
- Professional photography: about $150 to $500.
- 3D or Matterport tour: roughly $100 to $400.
- Drone photography with a licensed operator: about $150 to $400.
- Staging: consultation $150 to $500; key-room staging for vacant homes $500 to $2,500 or more.
- Minor repairs and paint: $300 to $3,000, depending on scope.
- Pre-listing inspection: $300 to $600 if you choose to do one.
- HOA resale package: typically $150 to $500, varies by association.
- Title and escrow fees: vary by price and company. In many Arizona sales, the seller pays for owner’s title insurance, though customs vary.
- Optional ad spend: $100 to $1,000 or more.
Ask vendors for written estimates and confirm who pays which costs in your listing agreement.
Common pitfalls to avoid
- Waiting to order HOA documents. Delays can slow buyers and closing.
- Skipping HVAC and pool service. Comfort and condition matter in Chandler.
- Overpricing in the first week. Early momentum is valuable.
- Settling for average photos. Strong visuals increase clicks and showings.
What happens after you accept an offer
- Open escrow and deposit earnest money per the contract.
- Expect standard contingencies: inspection, appraisal, and financing. Your agent can negotiate tighter timelines when appropriate.
- If appraisal risk is a concern, discuss strategies like appraisal gap coverage with your agent.
- Work with your title and escrow team on documents, prorations, and closing day logistics.
Ready to launch in 14 days?
You do not need a perfect house to have a perfect plan. With focused prep, smart pricing, and strong marketing, you can hit the Chandler market with confidence and negotiate great terms. If you want hands-on coordination, staging guidance, and clear communication from start to finish, we are here to help.
Request a personalized 14-day plan and a pricing estimate for your home. Connect with The Holmes Team to get started today.
FAQs
How long does it take to sell a home in Chandler?
- Timing depends on price, condition, and market activity, and Arizona contract-to-close typically runs about 30 to 45 days once you accept an offer.
Should Chandler sellers get a pre-listing inspection?
- A pre-inspection can reveal repair items to fix or disclose, reduce surprises, and streamline negotiations, though you must disclose known defects.
What disclosures do Arizona sellers complete?
- You should disclose known material defects and typically complete a Seller’s Property Disclosure Statement or an equivalent form.
How should I price to spark multiple offers in Chandler?
- Slightly underpricing can stimulate competition when inventory is tight, but it is a tactical decision that depends on local conditions and advice.
Does staging help sell homes in Chandler?
- Yes, especially for vacant or higher-priced homes, because staging helps buyers visualize indoor and outdoor living spaces and can reduce days on market.
What summer showing tips should Chandler sellers follow?
- Make sure AC runs well, keep the home cool, clean the pool, maintain irrigation, and schedule showings during cooler hours when possible.
What earnest money and contingencies are common in Chandler?
- Earnest money amounts vary by price tier, and typical contingencies include financing, appraisal, and inspection, with negotiable timelines.
